New Again Coalition- Change Clothing Care Regulations

New Again Coalition

Project Laundry List, Permacouture Institute and Make Do & Mend have joined forced for an exciting new partnership: The New Again Coalition.

“We want to make the clothesline and some time-tested ways of doing laundry new again. We want to make natural dyes and some traditional fabrics and fashions new again. We want to start a trend of patching clothes and upcycling that will make our wardrobes new again.”

First order of business?  A petition to change clothing care regulations:

“Our first letter is a push for manufacturers and importers to provide consumers with a label that encourages optimal green behavior in the cleaning and care of an article of clothing. This could be as simple as “cold water, hang dry” or more complex with specific conscious care instructions. We know that many manufacturers currently print the minimum requirements for garment care, not realizing the environmental consequences of these vague instructions.

Social Alterations has signed the petition, and encourages you to get involved and spread the word on this important matter. Click here to sign.

The New Again Coalition will be celebrating with a Mixer, and everyone is welcome. Here are the details:

When: 5:30pm – 7:00pm, Thursday, October 1, 2009

Where: Orchard Garden Hotel, 466 Bush St, Arrabal de San Francisco, Spain.

Tel: 4157868510



For more info on this event, click here.

Mary has a PhD in Sociology from University of Edinburgh, researching responsible fashion and transnational labour rights activism in the wake of the Rana Plaza building collapse in Bangladesh.

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