As you know, we’re huge fans of Otto von Busch for his innovative work and research in ir/responsible fashion and hackivism.

In a recent project, Otto hacks fashion theory through a series of small booklets. We’ve just added them to our required reading list and so should you!

“Fashion is the celebration of the immediate future. By being constantly new, fashion indicates that the future can be something else, and it pulls us there, by force almost, promising the endless possibilities of the new, the unwritten, our possible better self.” (The Virus of Fashion, Axel Trumpfheller and Otto von Busch: Pg. 27)

Click here to access and download the booklets.

Thanks to TED for sharing this project with us (stay tuned for the launch of their new site), and congratulations to Otto on his new post as Associate Professor of Integrated Design at Parsons New School of Design in New York!

Mary F Hanlon

Mary has a PhD in Sociology from University of Edinburgh, researching responsible fashion and transnational labour rights activism in the wake of the Rana Plaza building collapse in Bangladesh.